divya asked:
With the growing popularity of new and emerging media like the Internet, especially among the youth, many social networking sites have emerged. For marketers targeting the youth, what are the advantages and disadvantages of such new media spaces? With relevant facts and figures, discuss the growth of Internet as a medium of advertising, giving details of the new growth avenues within the medium. Also, how is this going to affect conventional media companies?
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{ 3 comments }
Sounds like a homework question. You might learn more if you did your own research. You aren’t going to survive in the corporate world if you have to rely on a stranger.
The Economist magazine had a special on it last week:
internet is the root of all evil